With 85% of consumers relying on department stores for fashion items,and over 72% spending at least 2 hours of their time each visit, is your brand attracting the right crowd?

In a national survey conducted by China Polling, panelists were asked to provide in depth information regarding their shopping habits in relation to department stores.With over 270 respondents, we have a good view of shopping trends in today’s China.

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With spending on the rise in China, effective advertising is key to successful product development.Are your ads effectively reaching your target demographics?

Branching into more traditional fields, China Polling recently conducted several in-store surveys to gauge effectiveness of advertising.

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